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Privacy Notice

This privacy notice discloses the privacy practices for startatonepoint.com. This privacy notice applies solely to information collected by this website. It will notify you of the following:

  1. What personally identifiable information is collected from you through the website, how it is used and with whom it may be shared.
  2. What choices are available to you regarding the use of your data.
  3. The security procedures in place to protect the misuse of your information.
  4. How you can correct any inaccuracies in the information.

Information Collection, Use, and Sharing

We are the sole owners of the information collected on this site. We only have access to/collect information that you voluntarily give us via email or other direct contact from you. We will not sell or rent this information to anyone.

We will use your information to respond to you, regarding the reason you contacted us. We will not share your information with any third party outside of our organization, other than as necessary to fulfill your request, e.g. to ship an order.

Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy.

Your Access to and Control Over Information

You may opt out of any future contacts from us at any time. You can do the following at any time by contacting us via the email address or phone number given on our website:

  •     See what data we have about you, if any.
  •     Change/correct any data we have about you.
  •     Have us delete any data we have about you.
  •     Express any concern you have about our use of your data.

Security

We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline.

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a lock icon in the address bar and looking for "https" at the beginning of the address of the Web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.

If you feel that we are not abiding by this privacy policy, you should contact us immediately via telephone at 765-644-3959 or info@startatonepoint.com.


Sharing

We partner with another party to provide specific services. When the user signs up for these services, we will share names, or other contact information that is necessary for the third party to provide these services. These parties are not allowed to use personally identifiable information except for the purpose of providing these services.


Links

This website contains links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

Need a Logo Refresh? Design for Today, Not Yesterday.

When you see the logo of well-known brands like Starbucks, Target,and UPS, you instantly recognize the company and what that company is all about. That’s the power of a great logo. But no matter how well designed, logos need an update now and then. Color trends change. Design styles evolve, and businesses evolve, too. As a result, logos become outdated. If that’s you, maybe it’s time to consider a redesign.

Here are a few questions that you should answer before asking any designer to get started.  

1. What is your mission? Ten years ago, for example, the mission of your family bakery might have been to provide a wide range of healthy baked goods to the local community. Over time, however, you might have seen the need to serve customers with more specialized dietary needs, such as vegan or gluten-free. If so, cow spots or a wheat grain theme probably aren’t going to cut it anymore.

2. Who are your customers? Just like your mission, this can change over time. The demographics around your store(s) can change. Your product mix can change. Customer expectations, needs, and behavior change. What will resonate best with your current customer base?

3. What do your competitors’ logos look like? You want your new logo to be unique and distinct from what your competition is doing. The last thing you want is to invest in a redesign only to discover that it looks eerily similar to the new one your competitor just rolled out.

4. What are your plans for how the logo will be used beyond business cards and stationery? Knowing this will allow the designer to create a scalable logo. Also, if your logo relies on gradients, reflections,or other digital effects, consider how it will look embroidered on a shirt or imprinted on a promotional item. Make sure it can hold its own across marketing channels.  

There’s no single formula for creating an effective logo, so let creativity abound. Come up with multiple ideas, then use focus groups and other techniques to test those ideas before embarking on a full-scale rollout.

Need help? Contact One Point for expert design advice.

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